2660-Applied Sports Projects-2425_S2

Dear All,

Welcome to 2660 Applied Sports projects. 

My name is Rui Biscaia and I will be teaching over the course of this semester. This course allows students to conduct projects applying the skills, concepts, and techniques acquired in the MSc taught programme to practice-based sport-related scenarios. 

Over the course of the semester, it is expected that students (1) conduct research-based projects applying the skills, concepts, and techniques acquired in the taught programme, (2) address actual sport management problems and encourage reflection on common managerial issues; (3) review academic and non-academic literature, and make informed methodological choices and present findings, and (4) create value for their professional careers and for partner sport organisations.

The course structure and assessment information can be on Syllabus (see PDF above) and in the materials of week 1.  In total, there are are 12 sessions, with nine being delivered online (Teams) and three on campus.

Teaching and learning methods 

The course intends to complete a theoretical framework with hands-on experience, and so there will be three different types of classes:

•   Lecture – typical, whole class session, in which the foundations of the course are presented.

•   Team Sessions – students present the progress of their work (deliverables are predetermined in course planning – see above) and receive feedback on improvements and next steps. Each session allocates a maximum of 15 minutes for group/individual presentation + 15 minutes for instructor/TA feedback. Prior to each Team Session, the group/individual must upload the presentation – with numbered slides and in pdf format – onto the corresponding Moodle assignment in the class webpage.

•   Drop-in sessions – the course instructor and the grader/teaching assistant are available for those who need support with the development of the projects.

Bibliography and other resources

• Malhotra, N. K. (2019). Marketing Research: An Applied Orientation (7^th Ed.). Pearson Education.
• Saunders, M., Lewis, P. & Thornhill, A. (2020). Research methods for business students (8^th Ed.) Pearson Education.

  Additional suggested reading:

• Belk, R., Fischer, E., & Kozinets, R. V. (2015). Qualitative consumer & marketing research. Sage.
• Cooper, D. R., & Schindler, P. S. (2018). Business Research Methods (13^th ed.). McGraw-Hill.
• Veal, A. J., & Darcy, S. (2014). Research methods in sport studies and sport management. A practical guide. Routledge.

 

• European Sport Management Quarterly: https://www.tandfonline.com/journals/resm20
• Journal of Sport Management: https://journals.humankinetics.com/view/journals/jsm/jsm-overview.xml
• Sport Management Review: https://www.tandfonline.com/journals/rsmr20